A FARMER in the East Riding is launching an ambitious new initiative aimed at breathing new life into the British flower industry.
Gill Hodgson, of Field House Farm, Everingham, near Pocklington, was shocked to learn that only ten per cent of the flowers sold in the UK were sourced from this country – the majority coming from as far afield as Columbia and Kenya.
Now, in a bid to encourage farmers and landowners to grow flowers for cutting and to generate awareness amongst consumers Gill, with daughter Peggy, has formed a marketing co-operative – Flowers From The Farm – and is looking for members.
Gill said: “Many of the flowers we buy have clocked up thousands of air miles and can be more than a month old by the time they hit the shelves. We are all aware of the major benefits of buying food locally but somehow flowers seem to have slipped under the radar in our quest for local provenance. “The aims of Flowers From The Farm are twofold – to encourage more farmers to become growers and to put potential customers in touch with growers in their area.” [Read more...]



